The New Balance 740 'Concord Grape' brings a bold yet timeless flair to the hardwood-inspired silhouette. Dressed in a vibrant mix of rich purple and white, this retro sneaker captures the essence of classic basketball aesthetics while delivering modern comfort. Premium leather overlays enhance durability and texture, while mesh panels ensure breathability for everyday wear.

Equipped with a cushioned midsole and grippy rubber outsole, the 740 'Concord Grape' provides all-day support and traction. Whether you're on the court or styling it casually, this standout colourway makes a statement with its striking palette and iconic design rooted in New Balance's heritage.